Local SEO
Win customers in your city and on Google Maps.
Local SEO is about being chosen when someone searches for what you offer in your area. For local businesses, visibility in Google Maps and the local results is often the most direct route to new customers.
Google Business Profile
Your Google Business Profile is the hub of local SEO. I optimise the profile, categories, reviews and content so you stand strong in the map pack.
Local landing pages
Have multiple cities or locations? I build local pages that rank on city and area searches without creating thin or duplicate content.
Citations and local signals
Consistent NAP details, local links and reviews send strong signals to Google that you are the relevant local business.
Local SEO is about being chosen when someone searches for what you offer in your area. For local businesses, visibility in Google Maps and the local results is often the most direct route to new customers.
I optimise your Google Business Profile, build local landing pages and ensure consistent signals so you stand strong in the local map pack.
How I work
Profile optimisation
Google Business Profile set up with categories, services and content.
Local landing pages
City and area pages that rank without thin or duplicate content.
Citations and NAP
Consistent details across the web strengthen trust.
Reviews
A structured strategy to earn more and better reviews.
- Google Business Profile optimisation
- Local landing pages
- NAP and citation consistency
- Review strategy
- Local keyword research
- LocalBusiness schema markup
Local ranking factors
| Factor | Weight |
|---|---|
| Google Business Profile | Very high |
| Reviews (count + score) | High |
| Local links & citations | Medium-high |
| On-page local relevance | Medium |
Frequently asked questions
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